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Almay One Coat Thickening Mascara, Black/Brown 403 0.4 fl oz (11.8 ml)

 
suggested: $6.88
our price: $5.99
save 13%
in stock

Up to 100% thicker lashes in one smooth, even coat.  This volumizing formula builds lashes double thick in one quick, clump-free application.  Nourishing formula is infused with aloe and vitamin b5 to help keep lashes conditioned and silky.  Extra gentle, non irritating formula.

selected color: Black/Brown 403
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REVIEW SNAPSHOT®

by PowerReviews
Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz
 
4.0

(based on 32 reviews)

Ratings Distribution

  • 5 Stars

     

    (18)

  • 4 Stars

     

    (6)

  • 3 Stars

     

    (1)

  • 2 Stars

     

    (3)

  • 1 Stars

     

    (4)

83%

of respondents would recommend this to a friend.

Pros

  • Adds volume (16)
  • Applies evenly (14)
  • Defines & separates (14)
  • Doesn't clump (14)
  • Great brush (12)

Cons

  • Smudges or runs (4)
  • Difficult to remove (3)

Best Uses

  • Anytime (14)
  • Daytime (7)
  • Going out (6)
    • Reviewer Profile:
    • Natural style (16), Classic style (9)

Most Liked Positive Review

 

Nice Mascara

I like this mascara. As I have gotten older, my eyes tend to dry out or get itchy with the mascara that I used for about 30 years. The Almay seems to alleviate...Read complete review

I like this mascara. As I have gotten older, my eyes tend to dry out or get itchy with the mascara that I used for about 30 years. The Almay seems to alleviate that and the coverage is good. The only thing I don't like about it, is that it stays on a little too good-- you'll need a makeup remover to get it off :)

VS

Most Liked Negative Review

 

Doesn't wash off easily

I have been searching for a thickening mascara in brown or dark brown, that washes off easily, by a company that does not test on animals. This does a good job of thickening...Read complete review

I have been searching for a thickening mascara in brown or dark brown, that washes off easily, by a company that does not test on animals. This does a good job of thickening and adding volume, but does not wash off as easily as other reviewers suggest. If I have to take a tissue or eye make up remover to my eyes/face after washing thoroughly with a good cream cleanser, then it doesn't work for me.

Reviewed by 32 customers

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Displaying reviews 1-10

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5.0

My favorite drugstore mascara

By CaliforniaGirl

from United States

describe yourself Classic Style

See all my reviews

Pros

    Cons

      Best Uses

        Comments about Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz:

        My dermatologist has always recommended Almay to me so I try to buy whenever possible.

        This is my favorite mascara. It doesnt run or smudge and most of all it doesnt irritate my eyes!

        Comment on this review

         
        5.0

        EXCELLENT COVERAGE

        By The Ghost

        from West Haven, CT

        describe yourself Natural Style

        See all my reviews

        Verified Buyer

        Pros

        • Adds Volume
        • Applies Evenly
        • Defines & Separates
        • Doesn't Clump
        • Great Brush
        • Lengthens

        Cons

          Best Uses

          • Daytime
          • Going Out

          Comments about Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz:

          HAVE USED THIS MASCARA FOR YEARS AND NEVER HAD A PROBLEM, IT'S EASY TO USE AND GIVES A VERY NATURAL LOOK. I ONLY WISH THAT IT WOULD COME IN JUST PLAIN BROWN. I USE BLACK/BROWN.

          Comment on this review

           
          5.0

          the very best mascara ever

          By Ms. Slayskridge

          from Knoxville TN

          describe yourself Natural Style

          See all my reviews

          Pros

          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Lengthens

          Cons

            Best Uses

            • Anytime

            Comments about Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz:

            Great for any age, but especially middle-aged women like myself who are not doing themselves any favors by piling on the make-up. What I want is natural but better -- subtle and enhanced. I'm blonde with thinning lashes and black-brown is the perfect shade and consistency. Almay calls it "thickening" but it should be "perfecting." Forget all the mascara hype about volumizing, etc., that turns to glop when applied, and try this if you haven't already. I've compared it to several expensive brands, and they do not compare when it comes to ease of application and results. Because my vision is so bad, I sometimes follow up with a lash comb after putting my glasses back on, but even if I've apply too much this mascara does not glop. I use the waterproof version in summer but otherwise the regular version is fine. LOVE THIS.

            Comment on this review

             
            5.0

            Love Almay!

            By Happy to be Granna!

            from Louisiana

            describe yourself Natural Style

            See all my reviews

            Verified Buyer

            Pros

            • Applies Evenly
            • Doesn't Clump
            • Great Brush

            Cons

            • Smudges or Runs

            Best Uses

            • Daytime
            • Going Out

            Comments about Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz:

            It's not a waterproof mascara so I suppose it is supposed to smudge. So that may not be a legitimate con. Otherwise, love the product.

            Comment on this review

             
            5.0

            This is the best macara I have ever used

            By teton girl

            from middleton ma

            describe yourself Natural Style

            Verified Buyer

            Pros

            • Adds Volume
            • Applies Evenly
            • Great Brush
            • Lengthens

            Cons

              Best Uses

              • Anytime

              Comments about Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz:

              This product gives me the thickest lashes ever, and no allergies to it. It is true to it's claim

              Comment on this review

               
              3.0

              Smudges easily and does irritate my eyes

              By Hip (p) ster

              from Washington DC

              describe yourself Natural Style

              See all my reviews

              Pros

              • Adds Volume
              • Applies Evenly
              • Defines & Separates
              • Doesn't Clump
              • Lengthens

              Cons

              • Difficult To Remove
              • Flakes
              • Smudges or Runs

              Best Uses

                Comments about Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz:

                This is a nice mascara but not among my favorites. It does smudge after some wear and tends to cause some very minor irritation to my extremely sensitive eyes.

                Comment on this review

                 
                5.0

                I have been using Almay one Coat for yea

                By Kathy the dog whisperer

                from newtown pa

                describe yourself Classic Style

                See all my reviews

                Verified Buyer

                Pros

                • Adds Volume
                • Applies Evenly
                • Defines & Separates
                • Great Brush
                • Lengthens

                Cons

                  Best Uses

                  • Anytime

                  Comments about Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz:

                  Great stuff

                  Comment on this review

                   
                  1.0

                  Don't waste your money.

                  By Lady Di

                  from Las Vegas

                  describe yourself Classic Style

                  Verified Buyer

                  Pros

                    Cons

                      Best Uses

                        Comments about Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz:

                        Brush is scratchey and stiff with hardly any mascara on it so it doesn't lengthen lashes.

                        Comment on this review

                         
                        2.0

                        Drying

                        By Marti

                        from TX

                        describe yourself Natural Style

                        See all my reviews

                        Pros

                          Cons

                            Best Uses

                              Comments about Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz:

                              As with most other mascaras, there is excess mascara on the wand which needs to been removed, otherwise a lot of unmanageable goop ends up on eyelashes. This mascara sticks my lashes together; it dries out my lashes, and I must use another dry wand to separate the lashes. I am looking for a gentler mascara which does not make lashes look and feel brittle.

                              Comment on this review

                               
                              4.0

                              so far this is my fav ds mascara

                              By foodie gl

                              from illinois

                              describe yourself Natural Style

                              See all my reviews

                              Pros

                              • Applies Evenly
                              • Defines & Separates
                              • Great Brush

                              Cons

                                Best Uses

                                • Anytime

                                Comments about Almay One Coat Thickening Mascara, Black/Brown 403, .4 fl oz:

                                i like that it goes on pretty easy & separates my lashes instead of clumping them. Also it is soo cheap. It may be my hg.

                                Comment on this review

                                Displaying reviews 1-10

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