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Aveeno Daily Moisturizing Lotion 18 fl oz (532 ml)

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Aveeno� Daily Moisturizing Lotion, unlike ordinary lotions, contains natural oatmeal blended with rich emollients to moisturize your skin for a full 24 hours.

selected size: 18 fl oz
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With natural colloidal oatmeal

  • Clinically proven to relieve dry skin.
  • Moisturizes for 24 hours.
  • Fragrance free.

Aveeno® Daily Moisturizing Lotion, unlike ordinary lotions, contains natural oatmeal blended with rich emollients to moisturize your skin for a full 24 hours.  The unique oatmeal formula of Aveeno® also helps prevent and protect dry skin providing temporary relief of the scaling and chapping associated with dry skin.  This naturally nourishing, nongreasy formula absorbs quickly, is noncomedogenic (won't clog pores) and contains no added fragrance.

Aveeno® Daily Moisturizing Lotion leaves your skin soft, smooth and naturally healthy looking.  The Aveeno® brand has been Dermatologist recommended for nearly 60 years.

Aveeno® Active Naturals
Made in USA


  • Helps prevent and temporarily protects chafed, chapped or cracked skin.
  • Helps prevent and protect from the drying effects of wind and cold weather.

For external use only.  Do not get into eyes.
If condition worsens or does not improve within 7 days, consult a physician.
Keep out of reach of children.  If swallowed, get medical help or contact a Poison Control Center right away.

©J&J CCI 2002

Aveeno Daily Moisturizing Lotion

 – Moisturize and protect the skin all over your body with the unique formula of Aveeno Daily Moisturizing Lotion. It combines the benefits of proprietary colloidal oatmeal with rich emollients to relieve dry, itching and flaking skin and protect it from the effects of wind and cold weather. Fragrance-free and non-comedogenic, the non-greasy lotion absorbs quickly, leaving the skin feeling soft and smooth and looking naturally healthy. Gentle enough to be used every day, it is clinically proven to improve the health of dry skin in just one day. It can impart significant improvement within two weeks. Aveeno has been recommended by dermatologists for nearly 70 years.

Colloidal Oatmeal

The benefits of oatmeal baths have long been recognized for people with sensitive skin conditions. It is in the nature of oats to absorb moisture and to relieve the symptoms of dry, itching and irritated skin. In 1945, the founders of Active Nature brand - the original name of Aveeno - developed a special process to mill oat flour to enhance its benefits. This new material, called colloidal oatmeal, retained the soothing nature of whole oat grain, while providing additional features. It has the ability to attract moisture and serves as a protective barrier for the skin. The resulting use of colloidal oatmeal baths proved so effective in relieving symptoms of skin prone to eczema that they were adopted by the Mayo Clinic.

Guiding Principles

The philosophy of Aveeno is that nature has the power to make life beautiful - to nourish, soothe and even transform. Through the use of science, it is possible to discover the most effective ingredients in nature, to unlock their power and deliver their benefits for skin care. Through this method, Aveeno develops products so effective that they are trusted by users and recommended by healthcare and beauty professionals.
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