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From the start, Aveeno has been focused on the intersection between science and nature. The brand began with the work of two brothers, Albert and Sidney Musher, who were curious about the benefits of natural substances for the skin. The two began to study the effects of raw cereals on the skin and together, they created a finely ground colloidal oatmeal that had the ability to calm and soothe the skin tissue without exposing it to chemicals. They named their product Aveeno after the Latin term for oat "Avena sativa" and began marketing their product. Soon, the Mayo Clinic was using Aveeno oatmeal bath as a part of clinical solutions for many skin disorders, and doctors all across the United States were recommending the product to their patients.
Today, the Aveeno skin care collection still features their original oatmeal bath, which doctors and hospitals continue to promote. The brand has also grown to include a wide range of solutions for the skin with products for women and men and formulas made especially for infants and children. Aveeno remains dedicated to using natural ingredients as the basis of their formulas. The scientific team at the brand researches plants and other natural substances to isolate what the company refers to as "Active Naturals," naturally-derived substances that provide scientifically proven benefits for the health of the skin.
Safety and efficacy are the top concern at Aveeno. A team of scientists, dermatologists, pediatricians and pharmacists evaluates all products before they are released on the market, and the brand employs strict quality control to ensure that all Aveeno products are pure and potent. The company uses environmentally responsible manufacturing processes and packaging to protect the ecosystems that provide the brand's key ingredients.
The Aveeno skin care collection includes many different solutions for the skin. Body care products like body washes, body lotions and sunscreens are among the most popular items in the collection. In addition, Aveeno offers a number of cleansers, night creams, daily moisturizers and specialized formulas for the complexion as well as a line of products for the hair and scalp. The brand is committed to making natural beauty as affordable as possible with the majority of Aveeno products priced at $25 or less. You can find all of the best Aveeno formulas at the best prices on the Internet by shopping the collection here at drugstore.com.
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