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Natural Makeup

 –  Today, there are more options for enhancing your natural beauty with makeup than ever before. In addition to traditional cosmetics products, natural makeup products for the face, eyes, lips and nails are now widely available. You can find natural and organic alternatives to nearly all traditional cosmetics, giving you the freedom to choose the formulas that are the best match for your lifestyle and the needs of your skin.
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Is It Natural or Organic?



As you begin to explore options for natural cosmetics and makeup remover, you'll find products that are labeled "natural" and products that are labeled "organic." While organic products can all be thought of as being natural, not all cosmetics that are natural can correctly be called organic. This is because truly organic makeup and beauty tool products have been evaluated and certified by a third-party organization or government agency. There are more than 90 organizations around the world that offer organic certifications. Each group makes its own set of guidelines and defines "organic" in its own way. The U.S. Department of Agriculture certifies products as organic if 95 percent of their ingredients are made from natural materials that are grown, harvested and processed without exposure to chemicals or being genetically modified or engineered.

Natural Makeup and Green Living



Part of the reason why natural cosmetics have become so popular in recent years is due to the rapid growth of the green movement. More and more people are becoming concerned about the planet and striving to make changes to help protect the Earth. For many people, using products like natural nail polish or natural foundation instead of traditional makeup is an extension of their green philosophies. They may believe that natural cosmetics are a simpler approach to beauty or prefer products that are not produced with synthetic ingredients that are often mass-produced in factories.

Natural Cosmetics and Sensitive Skin



Natural cosmetics aren't just used by individuals who are green minded. Many people who have sensitive skin or who suffer from skin allergies opt for natural makeup. Often times, it is the synthetic ingredients in makeup that trigger reactions. While these synthetic preservatives, fragrances and dyes are generally safe for most people, those with sensitive skin may benefit from avoiding them. You may also choose natural products for one area of your face that is particularly sensitive. An example would be buying natural eye makeup if you tend to develop itchy or watery eyes or irritation under your eyes.

Shopping for Natural and Organic Makeup Products



Because there are now so many natural and organic makeup options available on the market, you can shop for natural cosmetics the same way that you would traditional makeup. Think about the needs of your skin and shade of your skin, hair and eyes when comparing formulas. For example, if you have cool undertones to your skin, you should opt for cool colors for your eyes, cheeks and lips like pinks, purples and blues. If your skin is prone to dryness, natural liquid foundations with moisturizers may be better for your complexion's unique needs than powdered formulas.

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