Deep Sleep or Daydreams...Anytime, Anywhere Health and beauty experts agree that better sleep equates to better health! Our 40 Blinks Sleep Mask is a key part of a healthy lifestyle. Extensive research has consistently shown that sleep plays a vital role in promoting physical health, longevity, and emotional well-being. And your mother and grandmother weren't kidding when they told you to get your beauty sleep! All kinds of good things happen to your mind and body while you are snoozing, so out motto is: Sleep better...live better!