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Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B 1 application

 
suggested: $8.99
our price: $7.49
save 17% ($1.50)
in stock

Natural Instincts is enriched with a unique blend of Antioxidants and Vitamins C & E - it's haircolor that actually improves the healthy look of your hair!
Your hair will radiate with rich, natural-looking color and luminescent shine.
Natural Instincts is perfect if you are looking for:

Healthier, truly natural-looking color* with brilliant shine.

Natural-looking gray coverage

(for up to 50% gray) for color that lasts up to 6 weeks. And no visible roots!

A gentle, no ammonia formula that helps protect hair against dryness while you color.

Plus, Natural Instincts gives you 6 weekly treatments of our Once a Week Color Treat? conditioner for shiny, soft hair.

selected color: Roasted Chestnut Dark Warm Brown 28B
Light Cool Brown 14
Clove Medium Cool Brown 24
Medium Auburn Brown 22
Hot Cocoa Medium Bronze Brown 26
Dark Blonde 009N
Rosewood Dark Auburn Brown 30
Amber Shimmer Lightest Golden Brown 11G
Suede Light Brown 13
Medium Cool Blonde 6
Light Auburn 16
Shine Happy Clear Shine Treatment 00
Medium Brown 20
Roasted Chestnut Dark Warm Brown 28B
Sandalwood Dark Cool Blonde 10
Toasted Almond Light Golden Brown 12
Medium Warm Brown 20B
Sunflower Medium Golden Blonde 04
Light Blonde 002
Pecan Medium Golden Brown 18
Navajo Bronze Light Caramel Brown 12A
Black 36
Brown Black 35
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REVIEW SNAPSHOT®

by PowerReviews
Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application
 
3.7

(based on 15 reviews)

Ratings Distribution

  • 5 Stars

     

    (7)

  • 4 Stars

     

    (3)

  • 3 Stars

     

    (2)

  • 2 Stars

     

    (0)

  • 1 Stars

     

    (3)

62%

of respondents would recommend this to a friend.

Pros

  • Easy to use (11)
  • Great color (9)
  • Gentle (8)
  • Natural look (8)
  • Long-lasting (3)

Cons

  • Messy (4)
  • Doesn't last (3)

Best Uses

  • Graying hair (9)
  • Touch ups (6)
  • New look (5)
    • Commitment To Color:
    • Semi-permanent (9)
    • Reviewer Profile:
    • Survivalist / minimalist (7), Beauty conscious (5)

Most Liked Positive Review

 

Best semi-permanent hair color ever!

The process of this product was easy and didn't yield any fumes or irritation during processing. The color covered my gray streaks gloriously and left behind some mighty sexy hair that was rich golden...Read complete review

The process of this product was easy and didn't yield any fumes or irritation during processing. The color covered my gray streaks gloriously and left behind some mighty sexy hair that was rich golden brown highlighted where the gray was. Highlights were envied by my teenage daughter (I told her soon enough dear). My hair was boucny and shinny after processing. Hair was perfect to go out immediately after coloring as it had a barely there scent and was shinny and gorgeous. No irritation or "can't wait to shampoo" feeling (no shampooing for 24 hours after coloring). I love ths color so much I will re-purchase. Nice that it's a semi-permanent color so I can touch-up as I need it. Lovely and natural looking --- but better. Bonus of an enclosed wonderful conditioner that comes in a large tube so I can use it once a week for 6 weeks. What's more if you take in the price of the deep conditioning treatment and it's even a better value; it's a great value.

VS

Most Liked Negative Review

 

Contains PPD Allergen

I had an allergic reaction to this product despite a good patch test and my doctor suspects PPD was the cause. Clairol was very apologetic and arranged a refund but they could not recommend...Read complete review

I had an allergic reaction to this product despite a good patch test and my doctor suspects PPD was the cause. Clairol was very apologetic and arranged a refund but they could not recommend an alternative dye in their product line to use. The dye did not cover my gray hair either so the entire experience was bad. Hopefully drugstore.com will publish ingredient lists and offer products from manufacturers like Advanced Cosmetic Technologies in the future. I have found many so-called natural products still contain PPD in reduced amounts so finding another option is not easy.

Reviewed by 15 customers

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Displaying reviews 1-10

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1.0

Nit the same as nutmeg 28

By Birdie

from Arkansas

describe yourself Minimalist

See all my reviews

Pros

  • Gentle

Cons

  • Color Misrepresented
  • Messy
  • Turns Grey Red

Best Uses

    Comments about Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application:

    I wanted to color my grey but this color turned my grey RED. It's not the same as 28.

    • Commitment To Color:
    • Semi-Permanent
     
    4.0

    Long-lasting semi-permant color

    By sammy76

    from Chicago

    describe yourself Beauty Conscious

    See all my reviews

    Pros

    • Easy To Use
    • Gentle
    • Great Color
    • Long-Lasting
    • Natural Look

    Cons

    • Messy

    Best Uses

    • Graying Hair
    • New Look
    • Touch Ups

    Comments about Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application:

    This lasts longer than most semi-permanents. It doesn't smells bad like most permanents. Caveat to some people: it may leave your hair with a little more red color than expected. But, it's nothing dramatic. And since I was going back and forth between dying my hair my natural color to cover the gray strands or dyeing it red, I actually was quite pleased with the results.

    • Commitment To Color:
    • Demi-Permanent

    (1 of 1 customers found this review helpful)

     
    4.0

    pretty color, with a few precautions

    By Harpswell

    from Harpswell, ME

    describe yourself Beauty Conscious

    See all my reviews

    Verified Buyer

    Pros

    • Great Color
    • Natural Look

    Cons

    • Doesn't Last
    • Messy

    Best Uses

    • Graying Hair
    • New Look
    • Touch Ups

    Comments about Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application:

    This product is quick to apply and doesn't stay on long, only 10 minutes. The color is very attractive, because it has warm highlights, blondish or reddish depending on your own hair color. You just have take some precautions with it.

    It can drip onto and stain your skin though. Follow the directions to put conditioner on the skin along your hairline to keep the color from staining. It also stains POROUS surfaces, not the sink or shower, but clothing and walls. You may think I'm nuts to say this, but I have had a little on walls--if I apply or rinse it while standing at the sink it can spatter a little. Also, you have to rinse longer than you think is necessary or it may get onto your towel.

    One more thing--the hair color comes with a "color refresher," colored conditioner to use halfway through the month. You apply it just like a conditioner, and it covers any gray showing through but it may be lighter than the original color, and this, too, takes lots and lots of rinsing. The best way to avoid its coming off onto a pillowcase or collar is to wash with shampoo, rather than just rinse. The conditioner doesn't stain, though.

    • Commitment To Color:
    • Temporary
     
    5.0

    I keep coming back to this product

    By Sunshine

    from Vermont

    describe yourself Minimalist

    See all my reviews

    Verified Buyer

    Pros

    • Easy To Use
    • Gentle
    • Great Color
    • Long-Lasting
    • Natural Look

    Cons

      Best Uses

      • Graying Hair
      • New Look
      • Thicker Hair
      • Thinner Hair
      • Touch Ups

      Comments about Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application:

      I've tried a number of at-home coloring products/brands over the years, and I keep coming back to this one again and again. Gentle on my hair, and the colors are always lovely. The Roasted Chestnut Dark Warm Brown has been my "new" favorite for a couple of years now, perfect for adding rich tones to my medium-to-dark brown hair and for covering (most of) my grays. Color lasts a long time, especially if you don't wash your hair every day. I haven't tried the "2-week refresher" part yet, so can't comment on that. The only down-side to this product is that it doesn't always completely cover my most resistant grays...makes them look more like lighter highlights! I'm fine with that, because I don't want to use anything harsher.

      • Commitment To Color:
      • Demi-Permanent
       
      3.0

      Too red!

      By Andrea

      from Boston

      describe yourself Beauty Conscious

      Verified Buyer

      Pros

      • Easy To Use

      Cons

        Best Uses

          Comments about Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application:

          I was very disappointed in the color. It is way too red and doesn't look natural. It also did a very poor job covering my grays. I much prefer the Natural Instincts Nutmeg color, but that wasn't available on this website.

          • Commitment To Color:
          • Semi-Permanent
           
          1.0

          Semi-colorant ....

          By Owl at Home

          from SF Bay area, California

          describe yourself Minimalist

          See all my reviews

          Pros

          • Easy To Use

          Cons

          • Doesn't Last

          Best Uses

          • To darken blonde

          Comments about Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application:

          Maybe I should have left it on for the "absolute maximum" time ... but the 12 minutes (they promise it in 10) did not faze the gray at all. There might have been a slight tinting of brown on some sections, but really not enough to notice. We're not talking a whole head full of gray here, either, only about 10 to 15% - which was always easily covered by the (alas!) no longer available L'Oreal semi-permanent coloring. Not a very happy experience. I do notice that L'Oreal is apparently re-introducing a semi-permanent color - and will be ordering it as soon as it's in stock.

          • Commitment To Color:
          • Semi-Permanent
           
          5.0

          Easy coloring

          By Joc

          from Texas

          describe yourself Product Junkie

          Verified Buyer

          Pros

          • Easy To Use
          • Great Color
          • Natural Look

          Cons

            Best Uses

            • Graying Hair
            • Touch Ups

            Comments about Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application:

            Easy to use -

            • Commitment To Color:
            • Semi-Permanent
             
            5.0

            I've been using this for a long time

            By Marty the political progressive

            from Sebastopol, CA

            describe yourself Minimalist

            See all my reviews

            Verified Buyer

            Pros

            • Easy To Use
            • Gentle
            • Great Color
            • Natural Look

            Cons

              Best Uses

              • Graying Hair
              • New Look

              Comments about Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application:

              I've been using this product for years and love it. I especially love the conditioner that comes with it in the box. You can't buy the conditioner on its own which is really too bad.[...]

              • Commitment To Color:
              • Semi-Permanent
               
              5.0

              love it

              By Its Time

              from Northern CA

              describe yourself Minimalist

              See all my reviews

              Verified Buyer

              Pros

              • Easy To Use
              • Gentle
              • Great Color
              • Long-Lasting
              • Natural Look
              • Versatile

              Cons

                Best Uses

                • Graying Hair
                • Thinner Hair

                Comments about Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application:

                I love this stuff, it is so easy to use and NO ROOTS, my hair is fine and it lasts a long time for me,,,,,but i dont get lines and I love it

                • Commitment To Color:
                • Semi-Permanent

                (0 of 1 customers found this review helpful)

                 
                4.0

                nice color, doesn't cover grays very lon

                By WendyRoberts

                from Boston, MA

                describe yourself Beauty Conscious

                See all my reviews

                Verified Buyer

                Pros

                • Easy To Use
                • Gentle
                • Great Color
                • Natural Look

                Cons

                • Doesn't Last

                Best Uses

                • Graying Hair
                • Touch Ups

                Comments about Clairol Natural Instincts Haircolor, Roasted Chestnut Dark Warm Brown 28B, 1 application:

                the color is perfect for me, but it doesn't last as long on the grays as it does on the rest of my hair.

                • Commitment To Color:
                • Semi-Permanent

                Displaying reviews 1-10

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