I have been using Colgate products for years; and, never been disappointed. I am 57 years old, and I haven't had a new cavity filled in more than 28 years. I did not know the importance of brushing my teeth well; but, when I learned I immediately went in search for a toothpaste. I tried others; but, Colgate is my favorite. I say toothpaste, but I prefer the gels or the toothpaste/gel mixes.
Bottom Line Yes, I would recommend this to a friend
New Active Fresh Icy Cool Mint Whitens by polishing and
lifting away surface stains with proprietary micro cleansing whiteners Gentle foaming action to clean hard to reach places Fights cavities ...