L'Oreal Excellence Creme, Triple Protection Color Creme, Beige Blonde 7 1/2 BB Cooler 1 ea

Protects even the most fragile hair
New Soft Beige Tones Designed to Soften Features

• Level 3  Permanent
• 100% Long Lasting Gray Coverage
• Non-Drip

You've chosen a shade in the Soft Beige Tones Collection.  These shades contain soft, cool tones designed to flatter maturing skin.

This Kit Contains:

• Protective Color Creme
• Protective Creme Developer
• Protective Ceramide-Protein Conditioner
• Insert
• Salon Gloves
• Exclusive Applicator™ Comb
• Protective Pre-Color Serum

Color Results Guide
Shade chart (on box) suggests the color results you will get with 7 1/2 BB.  Your color results will vary depending on your natural hair color.

Special Advice:

• More than 50% gray hair:  your results will be slightly lighter-looking than in the Color Results Guide (on box).
• Red hair:  Your color results will be softer red.
• Dark Brown to Black hair:  This shade is not recommended.
• This shade has a cooler tone that will minimize red/orange tones.

Triple Protection Color Creme
Nothing protects better, nothing covers gray better, time after time.*

Before:
Protective Pre-Color Serum
treats fragile areas of the hair, particularly dry ends.  To be used before you color.  Your hair is protected, prepared to be colored evenly.

During:
Excellence's extra-protective color creme gives your hair rich, radiant, even color that covers resistant grays perfectly.  Nothing covers gray better.*  Non-drip creme wraps around every strand.

After:
Multi-Dose After-Color Conditioner deep-treats your hair after and in-between coloring.  Protects your hair until the next coloring.

Result:  100% perfect gray coverage.  Rich, deep, perfectly even color.  Even fragile hair is perfectly protected for weeks.

*Compared to each leading competitor's top selling brand.

Product Ingredients:

• Protective Color Creme:
  Aqua/Water, Cetearyl Alcohol, Propylene Glycol, Deceth-3, Laureth-12, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, Lauric Acid, Glycol Distearate, Polyquaternium-22, Ethanolamine, Silica Dimethyl Silylate, Pentasodium Pentetate, Parfum/Fragrance, Sodium Metabisulfite, Carbomer, Ascorbic Acid, Resorcinol, CI 77891/Titanium Dioxide, Toluene-2,5-Diamine, p-Aminophenol, Linalool, m-Aminophenol, 2,4-Diaminophenoxyethanol HCl, Butylphenyl Methylpropional, 6-Hydroxyindole, Dimethicone.
  
• Protective Creme Developer:
  Aqua/Water, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide MEA, Ceteareth-25, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, Phosphoric Acid.
  
• Protective Pre-Color Serum:
  Aqua/Water, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide MEA, Ceteareth-25, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, Phosphoric Acid.
  
• Protective Ceramide-Protein Conditioner:  Aqua/Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, 3-Cyclohexene Carboxaldehyde, Trideceth-12, Chlorhexidine Dihydrochloride, Panthenol, Candelilla Cera/Candelilla Wax, Benzyl Salicylate, 2-Oleamido-3,3-Octadecanediol, Alpha-Isomethyl Ionone, Methylparaben, Cetrimonium Chloride, Citronellol, Butylphenyl Methylpropional, Parfum/Fragrance.

Important:  Haircolor can cause an allergic reaction which, in certain rare cases, can be serious.  Therefore, you must follow these precautions.

• Do not use if:
  • You have already had a reaction to a haircolor product.
  • You have a sensitive, itchy or damaged scalp.
• If you have a tattoo, the risks of allergic reaction may be increased.
• Perform a skin allergy test 48 hours before each use of this product (see insert).  Remember to buy your product 2 days ahead of time.
• Avoid contact of this product with eyes and skin.
• If product gets into eyes,  rinse immediately.
• Wear gloves provided in kit.
• Thoroughly rinse hair after application.
• Do not use over compound henna or progressive color.
• Do not use on relaxed hair.
• Wait at least 14 days after bleaching or perming before coloring.
• Keep product out of the reach of children.  Do not apply on children.

Caution:  This product contains ingredients which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made.  This product must not be used for dyeing the eyelashes or eyebrows; to do so may cause blindness.

Read and follow the insert.

Store between 50°F and 80°F.