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L'Oreal Paris Feria Permanent Haircolor, Cool Medium Brown T53 1 ea

our price: $10.79$10.79 / ea
in stock
selected color: Cool Medium Brown T53
Copper Crave
Chocolate Cherry 36
Violet Soft Black
French Roast 45
Black Leather 20
Espresso 40
O50 For Dark Brown to Soft Black Hair
Cool Medium Brown T53
Crystal Brown 60
Extra Bleach Blonde 205
Midnight Ruby 32
Light Golden Blonde 93
Very Light Natural Blonde 100
Iced Mocha 62
Intense Deep Auburn/Red Velvet (R48)
Blowout Burgundy R37
Star Light Extremely Light Blonde C100
Violet Vixen
Bronze Shimmer 58
Crushed Garnet 41
Golden Sunset 73
Ruby Fusion 66
Copper Shimmer 74
Havana Brown 50
Downtown Brown B61
Extremely Platinum
Champagne Cocktail 91
Brilliant Bordeaux 56
Brazilian Brown 51
Starlet 110
Medium to Dark Brown (O60)
Caramel Kiss 72
Intense Medium Auburn/Cherry Crush (R57)
Rich Auburn R68
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T53 Cooler - Cool Medium Brown

Gentle, Deep Conditioning

Tortoiseshell Browns

Get caught shimmering with Feria's most glistening, conditioning colour.

Moonlit Tortoise is a COOLER shade that adds ash tones.  To enhance or add golden, copper, or auburn tones, choose a WARMER shade.  To enhance your hair's natural tones, select a NATURAL shade.

Feria takes browns to another level of shimmer.  Multi-Faceted colour with 3X highlights.  Its advanced Silk & Shimmer Deep Conditioning hydrates and conditions week after week.  Plus, an aromatic scent for a pleasant colouring experience.

  • Deep Conditioning Colour Gel
  • Pro-Touch Applicator Tip
  • Aromatic Shimmer Serum
  • Shimmer Boost Hydrating Conditioner

Inspired by the natural tones found in Tortoiseshell patterns, Feria's prismatic collection is custom-blended by L'Oreal's master colorists to make every shade shimmer with 3X highlights.

Pure Shimmer.
Silky Conditioning.

No appointment necessary.

Level 3-Permanent
1 Application

Questions?  Talk to your Feria Specialist toll-free at 1-800-631-7358, M-F, 9:00 AM to 7:00 PM EST from anywhere in the continental U.S. or visit lorealparis.com.


Shimmering Conditioning Permanent Colour Gel:  Aqua/Water/Eau, Alcohol Denat., PEG-4 Rapeseedamide, Glyceryl Lauryl Ether, Deceth-3, Propylene Glycol, Laureth-5 Carboxylic Acid, Ethanolamine, Dipropylene Glycol, Hexylene Glycol, Ammonium Hydroxide, Polyquaternium-6, Oleyl Alcohol, Parfum/Fragrance, Ammonium Thiolactate, Resorcinol, p-Phenylenediamine, EDTA, Polyquaternium-24, Erythorbic Acid, N,N-Bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate, m-Aminophenol, 2,4-Diaminophenoxyethanol HCl, F.I.L. #D34191/3.

Shimmering Conditioning Developer Creme:  Aqua/Water/Eau, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide MEA, Ceteareth-25, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, Phosphoric Acid, F.I.L. #D12859/16.

Aromatic Shimmer Serum:  Helianthus Annuus/Sunflower Seed Oil, Parfum/Fragrance, F.I.L. #D10218/1.

Shimmer Boost Hydrating Conditioner:  Aqua/Water/Eau, Cyclopentasiloxane, Cetearyl Alcohol, Candelilla Cera/Candelilla Wax/Cire de Candelilla, Cetyl Esters, Dimethiconol, Parfum/Fragrance, Phenoxyethanol, Polyquaternium-37, PEG-150/Stearyl Alcohol/SMDI Copolymer, Paraffinum Liquidum/Mineral Oil/Huile Minerale, Methylparaben, PEG-150 Distearate, Hydroxypropyl Starch Phosphate, PPG-1 Trideceth-6, Chlorhexidine Dihydrochloride, Aloe Barbadensis/Aloe Barbadensis Leaf Juice, Propylene Glycol, Camellia Sinensis/Camellia Sinensis Leaf Extract, F.I.L. #D30632/1.


Important:  Haircolor can cause an allergic reaction which, in certain rare cases, can be severe.  Therefore, you must follow these precautions:

  • Do not use if:
    • You have already had a reaction to a haircolor product.
    • You have a sensitive, itchy or damaged scalp.
  • If you have a tattoo, the risks of allergic reaction may be increased.
  • Perform a skin allergy test 48 hours before each use of this product.  Remember to buy your product 2 days ahead of time.
  • Avoid contact of this product with eyes and skin.
  • If product gets into your eyes, rinse immediately.
  • Wear gloves provided in kit.
  • Thoroughly rinse hair after application.
  • Do not use over compound henna or progressive color.
  • Wait at least 14 days after bleaching, relaxing or perming before coloring.
  • Keep product out of the reach of children.  Do not apply on children.

Caution:  This product contains ingredients which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows. To do so may cause blindness.

Read and follow the insert. 

L'Oreal USA, Inc.

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