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L'Oreal Paris Feria Permanent Haircolor, Havana Brown 50 1 ea

our price: $10.79$10.79 / ea
in stock
selected color: Havana Brown 50
Extremely Platinum
Crystal Brown 60
Copper Shimmer 74
Rich Auburn R68
Intense Medium Auburn/Cherry Crush (R57)
French Roast 45
Iced Mocha 62
Light Golden Blonde 93
Violet Soft Black
Golden Sunset 73
Medium to Dark Brown (O60)
Star Light Extremely Light Blonde C100
Black Leather 20
Downtown Brown B61
Brilliant Bordeaux 56
Copper Crave
Ruby Fusion 66
Intense Deep Auburn/Red Velvet (R48)
Crushed Garnet 41
Havana Brown 50
Caramel Kiss 72
Champagne Cocktail 91
Extra Bleach Blonde 205
Violet Vixen
Cool Medium Brown T53
Starlet 110
Brazilian Brown 51
Midnight Ruby 32
Very Light Natural Blonde 100
Blowout Burgundy R37
O50 For Dark Brown to Soft Black Hair
Espresso 40
Chocolate Cherry 36
Bronze Shimmer 58
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50 Natural - Medium Brown

Havana Brown is a natural shade that enhances your hair's natural tones.  If you are looking to boost gold or red tones, select a warmer shade.  To minimize red/orange tones, select a cooler shade.

Color Cue:  Feria is for all skintones and hairtypes.  Colour shown may be achieved on dark blonde to darkest brown natural hair colour.  Darker hair will have darker results; red hair, redder results; lighter, relaxed, bleached, permed or highlighted hair, lighter results.  Not recommended on predominantly gray hair.

  • What you see is the shimmer.  Every colour clean and undiluted.  Clarified.  Intensified.
  • Absolutely free of flat, matte tones.  Shimmering colour with 3X highlights that's more multi-faceted than ever before.
  • No appointment necessary.  Wear Feria.  The new language of colour.

This luxurious Feria collection includes:

  • Shimmering Colour Permanent Haircolour Gel
    • Gentle, deep conditioning permanent haircolour gel.
    • Non-drip pure, prismatic colour
    • Enough for longer hair 
  • Shimmering Colour Developing Creme in applicator
    • Professional applicator tip
  • Aromatic Aura
    • Cool aromatic scent for a soothing sensation
  • Shimmer Enhancing Conditioner
    • Mega-dose of anti-flat Shimmer Enhancing Conditioner for browns.   
  • Colourist gloves
  • Insert

Level 3-Permanent
1 Application

Questions?  Talk to your Feria Specialist toll-free at 1-800-631-7358, M-F, 9:00 AM to 7:00 PM EST from anywhere in the continental U.S. or visit lorealparis.com.


Shimmering Colour Permanent Haircolour Gel:  Aqua/Water, Trideceth-2 Carboxamide MEA, Propylene Glycol, Hexylene Glycol, PEG-2 Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat., Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Oleic Acid, Sodium Diethylaminopropyl Cocoaspartamide, Pentasodium Pentetate, Parfum/Fragrance, Ammonium Acetate, Sodium Metabisulfite, p-Phenylenediamine, Resorcinol, Phenyl Methyl Pyrazolone, Erythorbic Acid, m-Aminophenol, Hydroxypropyl Bis (N-Hydroxyethyl-p-Phenylenediamine) HCL, 2-Methylresorcinol, 2,4-Diaminophenoxyethanol HCL, F.I.L. #D9544/1.

Shimmering Colour Developing Creme:  Aqua/Water, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide MEA, Ceteareth-30, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, F.I.L. #D141/5.

Feria Aromatic Aura:  Helianthus Annuus/Sunflower Seed Oil, Parfum/Fragrance, F.I.L. #D10218/1.

Shimmer Enhancing Conditioner:  Aqua/Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Theobroma Cacao/Cocoa Seed Butter, Trideceth-12, Chlorhexidine Dihydrochloride, Methylparaben, Cetrimonium Chloride, Parfum/Fragrance, F.I.L. #C24242/1.


Important:  Haircolor can cause an allergic reaction which, in certain rare cases, can be severe.  Therefore, you must follow these precautions:

  • Do not use if:
    • You have already had a reaction to a haircolor product.
    • You have a sensitive, itchy or damaged scalp.
  • If you have a tattoo, the risks of allergic reaction may be increased.
  • Perform a skin allergy test 48 hours before each use of this product (see insert).  Remember to buy your product 2 days ahead of time.
  • Avoid contact of this product with eyes and skin.
  • If product gets into eyes, rinse immediately. 
  • Wear gloves provided in kit.
  • Thoroughly rinse hair after application.
  • Do not use on relaxed hair.
  • Do not use over compound henna or progressive color.
  • Keep product out of the reach of children.  Do not apply on children.

Caution:  This product contains ingredients which may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. This product must not be used for dyeing the eyelashes or eyebrows. To do so may cause blindness.

Read and follow the insert. 

L'Oreal USA, Inc.

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