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Get $5 off your $20 John Frieda hair care purchase *In-stock John Frieda hair care products only.

L'Oreal Paris Preference Fade Defying Color & Shine System, Permanent, Dark Blonde 7 1 ea

 
suggested: $10.39
our price: $8.31
save 20% ($2.08)
in stock
selected color: Dark Blonde 7
Dark Golden Brown 4G
Ultra Natural Blonde 10NB
Dark Soft Mahogany Brown 4SM
Medium Blonde 8
Soft Black 3
Champagne Blonde 8 1/2A
Intense Dark Red RR-04
Dark Auburn 4R
Light Golden Blonde 9G
Light Ash Blonde 9A
Medium Chestnut Brown 5CB
Medium Ash Blonde 7 1/2A
Light Ash Brown 6A
Dark Blonde 7
Dark Brown 4
Ash Blonde 8A
Golden Blonde 8G
Natural Purest Black 2B
Intense Red Copper RR-07
Ultimate Black 1
Medium Ash Brown 5A
Lightest Ash Blonde 9.5A
Lightest Golden Brown 6 1/2G
Light Auburn 6R
Medium Amber Copper Brown 5 1/2 AM
Lightest Natural Blonde 9.5NB
Medium Golden Brown 5G
Dark Ash Blonde 7A
Dark Ash Brown 4A
Lightest Auburn 7LA
Light Amber Brown 6AM
Light Brown 6
Natural Blonde 9
Medium Auburn 5MB
LT Golden Reddish Blonde 9GR
Medium Brown 5
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REVIEW SNAPSHOT®

by PowerReviews
L'Oreal Superior Preference Fade Defying Color & Shine System, Permanent, Dark Blonde 7, 1 ea
 
4.5

(based on 4 reviews)

Ratings Distribution

  • 5 Stars

     

    (2)

  • 4 Stars

     

    (2)

  • 3 Stars

     

    (0)

  • 2 Stars

     

    (0)

  • 1 Stars

     

    (0)

100%

of respondents would recommend this to a friend.

Pros

  • Easy to use (4)
  • Effective (3)
  • Gentle (3)
  • Good value (3)

Cons

    Best Uses

        • Reviewer Profile:
        • Beauty conscious (3)

      Reviewed by 4 customers

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      Displaying reviews 1-4

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      (1 of 1 customers found this review helpful)

       
      5.0

      Great natural color

      By SB shopper

      from Goleta, CA

      describe yourself Beauty Conscious

      See all my reviews

      Verified Buyer

      Pros

      • Easy To Use
      • Effective
      • Gentle
      • Good Value

      Cons

        Best Uses

        • Color-treated Hair
        • Limpness/Lifelessness
        • Normal Hair

        Comments about L'Oreal Superior Preference Fade Defying Color & Shine System, Permanent, Dark Blonde 7, 1 ea:

        Have used this color for years. Gentle, and blends well with root touch-ups. A nice basic color that I do myself then go to salon for highlights and lowlights. Gives a great look and even my stylist likes it!

        • Hair Type:
        • Straight Hair

        Comment on this review

        (2 of 2 customers found this review helpful)

         
        4.0

        pretty color

        By sgrlstar1

        from Palm Desert, CA

        describe yourself Beauty Conscious

        See all my reviews

        Pros

        • Easy To Use
        • Effective
        • Good Value
        • No Brassiness
        • No Red

        Cons

        • Kind Of Ashy Color

        Best Uses

        • Color-treated Hair
        • Dry/Damaged Hair

        Comments about L'Oreal Superior Preference Fade Defying Color & Shine System, Permanent, Dark Blonde 7, 1 ea:

        I used this color trying to get a darker blond and it came out a light brown, little darker than the box showed, but overall it is a nice color. I previously had golden light blond and wanted to get my color closer to my natural color. at first it looked kind of gray on a few pieces, but then I probably have damaged hair since I have had my hair colored and highlighted before. But after I used this, the next day I used the clairol frost and tip highlight kit and put nice natural looking highlights and now the color is perfect, it is more of a light brown instead of dark blond.

        • Hair Type:
        • Very Curly Hair

        Comment on this review

        (1 of 1 customers found this review helpful)

         
        5.0

        Never-brassy: Darkest Ash blonde

        By Lou

        from Memphis, TN

        describe yourself Minimalist

        See all my reviews

        Verified Reviewer

        Pros

        • Easy To Use
        • Effective
        • Gentle
        • Good Value
        • Lasts about 6 weeks
        • Non-brassy

        Cons

        • Smell fades in a week
        • Smells OK

        Best Uses

        • Covering grey

        Comments about L'Oreal Superior Preference Fade Defying Color & Shine System, Permanent, Dark Blonde 7, 1 ea:

        This is my natural hair color (minus the 50% grey). Every time I've tried any color with 'blonde' in the name, it turned out brassy, so I started with 'Lightest Ash Brown' (another great color). This product doesn't turn brassy and covers grey for 4 weeks. It takes 25 minutes, doesn't drip, and can be stacked on top of your head without a cap while waiting.
        One thing I really love is L'Oreal's accurate photos on the side of the box. (I always use my driver's license photo in the store to choose.) A great product.

        • Hair Type:
        • Straight Hair

        Comment on this review

        (4 of 4 customers found this review helpful)

         
        4.0

        Dark Blonde...nothing blonde about this

        By Miss Michigan

        from New Jersey

        describe yourself Beauty Conscious

        Pros

        • Easy To Use
        • Gentle
        • Great Color
        • Long-Lasting
        • Natural Look
        • Versatile

        Cons

        • Color Misrepresented

        Best Uses

        • Graying Hair

        Comments about L'Oreal Superior Preference Fade Defying Color & Shine System, Permanent, Dark Blonde 7, 1 ea:

        An old bathrobe and a good magazine and you are good to go with this hair color. It takes a few tries to get a color that is right...my color was discontinued so I have been experimenting with # 6 warm browns that don't over color my hair and keep the blonde highlights and # 7 dark blondes that don't bleach out my warm light brown/blonde hair. This color is much darker than the box and delivered a few reddish highlights...I don't mind since I have green eyes and a med skin tone. I am considering mixing two colors like my salon and achieving that dimensional color look. Will need to contact L'O customer service before I try that! Does the brown over power the blonde or give you a mix? Anyone else try mixology at home?

        • Commitment To Color:
        • Permanent

        Comment on this review

        Displaying reviews 1-4

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