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During the 1940s, a team of researchers at a Swiss healthcare company made a breakthrough discovery. Through their testing, they discovered that a nutrient known as pro-vitamin B5 or panthenol provided incredible benefits for the hair. When added to shampoos, panthenol helps to condition, soften and smooth the outer coverings of the strands. It also draws moisture from the air to help fight dryness and brittleness. As the scientists learned more and more about panthenol, they found a method to use it as a key ingredient in a new brand of hair care products, which they named Pantene after vitamin B5.
Since the launch of Pantene in 1947, the hair care brand has kept active, researching hair care issues and finding solutions to these common concerns. The brand was one of the first to focus on solutions-driven product formulations as well as one of the earliest to use any type of vitamins in their formulas. The philosophy at Pantene continues to be that shampoo, conditioner and styling aids must be tailored to the needs of women's hair and contain ingredients that are proven to promote hair health.
To help provide solutions for all hair types, Pantene offers several different hair care lines. Products are available to help keep color-treated hair richer in color and stronger after harsh chemical treatments. Women with fine hair will find a host of solutions to add body and strength to their tresses, while ladies with thick and curly hair can browse ranges of products that leave hair more manageable. The brand is also well known for its specialty range of products formulated to meet the needs of African-American hair.
An environmentally responsible brand, Pantene is always taking steps to become more sustainable. The brand is owned by Proctor and Gamble, a global organization that is involved in water conservation efforts and that has reduced energy consumption, emissions and waste disposal by at least 48 percent in recent years. Pantene even produces a line of natural hair care products to help women who are dedicated to living green lives find solutions for their hair.
drugstore.com makes shopping for Pantene hair care products as simple as possible. You can quickly read about the various lines included in the Pantene collection and see which one is right for you. Then, you can view all of the complementary products from the line on one page, so you can mix and match solutions and create your ideal daily regimen. Whichever products you choose, you can be sure you're getting the absolute best price when you shop the Pantene collection here at drugstore.com.
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