NOTE: Actual product packaging may differ from image shown. Starbucks is currently going through a packaging redesign. Coffees are now categorized by roast – each with its own color mark (yellow for Blonde roast, orange for Medium roast and purple for Dark roast). Now you can easily find the roast you like and the blend you like within that roast. Tasting Notes: Intense & Smoky Flavor Intensity: Extra Bold Dark Roast French Roast. French is all about the roast. It's our darkest and boldest and not for the faint of heart. We roast the beans to their edge for a singular smoky flavor. And that's the French Roast calling card. Normally you wouldn't expect such a bang from a coffee with low acidity and virtually no body, but this is no ordinary brew. It's a delectably roasty cup, intense and uncompromising. Enjoy with: An onion bagel with chives and some lox. Our Dark Roasts. We roast coffees darker to achieve specific flavors-from subtle notes of caramelized sugar to a bold smoky taste. It takes special beans to go this dark. Anything other than dense, high-grown Arabica beans will turn to ash and leave an unpleasant finish. But when a good bean meets a skilled roaster, ah, that's something to be reckoned with. The Starbucks Roast Each coffee requires slightly different amounts of time and temperature during the roasting process to create a cup at its peak of aroma, acidity, body and flavor. We classify our coffees in three roast profiles so you can easily find your desired flavor and intensity. Blonde | Medium | Dark 100% Responsibly Grown. Ethically Traded. That means the coffee in this bag is helping to create a better future for farmers and a more stable climate for the planet. Because we've always believed in a better cup of coffee. Find out additional ways we are working with farmers to ethically source our coffee at Starbucks.com/sharedplanet -Batch Roasted Since 1971- Only 3% of the coffee grown around the world is good enough to make it into a bag of Starbucks® coffee. And it's always Freshly roasted and packed 100% Arabica Coffee Roasted and packed by Starbucks Coffee Company |