I love this gloss. I am making the switch to all natural products, including makeup, and this has become my go-to lip gloss. I find myself constantly reaching for it in my purse. Why do I like it so much? It is moisturizing (no separate balm necessary, though it may make it last longer), it smells/tastes good (fresh and citrus-y), and it has a nice, natural sheen. It is sort of a balmy, emollient gloss, thicker than some, but it spreads on nicely. This shade is very sheer and subtle, which is nice sometimes, but if you want something with a lot of color, look elsewhere. This is nice over a lip stain or lipstick, though, or on its own for a natural look. My only complaint is that it doesn't come in a lot of colors, but I can work with that.

I like Burt's Bees products so was hoping I'd love this lip gloss. While the sheer color is fine, it is waaay too fruity smelling for me. It's like a sweet citrusy smell. I don't mind a light vanilla or cookie scent, but this sweet citrusy smell just doesn't fade.

I like this lip gloss. It is shiny, and the scent reminds me a bit of Hollister SoCal perfume. However, it was a bit difficult to squeeze out of the bottle.

Nice texture and smell. Not too gloppy. Definitely moisturizes nicely. Just not enough color for me, hence the 4 instead of 5. It has barely a hint of pink color. I use it over lipstick for shine and moisture, but by itself it's not enough.

This is the best lip gloss I have ever used, and I have tried a good many in the quest for shiny, moisturized, non-sticky lips. I always loved the shine of other glosses I tried but hated the goopy mess that was left behind on my coffee mug and that caused my hair to stick to my lips as soon as I walked outside! Burt's Bees Lip Gloss has just the right amount of subtle shine to make your lips appear a bit more glamorous. It also feels incredibly smooth, deeply moisturizing, and, best of all, not the least bit sticky... ever! It has a yummy citrus flavor, and the shade is very sheer, which I appreciate in a gloss; if I wanted a lot of color, I'd use shimmery lip stick. And a huge plus for me is that it is ALL natural! I hate the idea of swallowing harsh preservatives and petroleum-derivatives in the form of lip gloss. Oh yeah, a much appreciated bonus: My fianc isn't afraid of smooching when I have gloss on anymore, because he knows he won't end up with goopy, bubble-gum pink lips!

I love lip gloss and this new line is perfect! It stays on and keeps my lips shiny.