I have curly hair that tends to be frizzy. I use to use products like Bumble and Bumble, etc but they have chemicals in them that did not agree with my skin problems. I have used this as a pre treatment and it's great for that. I now use it as a styling product after I wash my hair while it is still wet. You ONLY use a pea sized amount for medium length thick hair. It holds down the frizz and lets it curly beautifully OR lets me straighten it flat as can be! I seriously was given many compliments on my hair after I started to use this product as a styling aid. I am not sure that I would recommend it for people with flat thin hair since it does tend to weigh down the hair some. But for people with full hair that want some control, this is great. I can't use normal products b/c they disagree w/ my skin, but this one has been a great substitute. So if you are like me, trying to find something that works, try it. It can't hurt!

Wonderful product, particularly for chemically treated and/or damaged hair. The fragrance is delicious.

I want to say that I think many people who have written reviews for this product may have not read the directions! You put this stuff in your hair BEFORE shampooing, instead of after. So it sounds like some are just rinsing to rinse it out, which won't work. If used correctly, this product will make your hair very silky, also it can be used as a pomade to style with if you just use a dab.

This product definatly makes my hair very soft and shiney. I have long mostly straight har that gets very frizzy in any kind of humidity....and I am currently living in Japan! After using this product it tames most of the frizz down and takes a lot less work to make my hair look nice. The smell is AWSOME! It smells like oranges, but may be strong for those that are sensitive to strong smells. If you buy this product follow the directions on the back! When I first purchaced this product, I tryed to put it on my hair while it was dry..and it just made a big mess. It also says to leave it on for 15 minits...and I wouldn't suggest leaving it on for one minit less than that! Over all it is a great product, but please use as directed!

Great Product that actually has a good scent and the comfort of knowning it's made from natural ingredients.

I put small amount on wet hair before shampooing. Shampoo and rinse. I have dry hair, so if I am in air conditioning or heat, I also apply minimal amount after shampoo and leave in hair.

I use this before shampooing every shower. I leave it on for the entire shower and then wash and condition at the end. It smells like oranges. You do use a fairly large glob of it (as directed and because i have long hair) so the tube only lasts a few weeks (and i shower every other day rather than every day). It does add great shine and is well worth the price. I have repurchased.

I followed the directions exactly. I have fine, curly hair. All it did was make it frizzy. My hair looked "untamed" the day after. Smells fine. Texture is fine. It simply does not work on my hair type. Maybe someone else will have better luck...not sure what hair type it is intended for.

Unless you have really dry, damaged hair, I would stay far away from this stuff. It left my hair feeling really weighed down and greasy, and it took ages to wash out afterward.

I've been using this product for years, and I find it's better than most expensive styling products for making the ends of my long hair smooth and shiny, like when you just leave the salon. I use it about twice a week--a little more than a pea size amount, rubbed into my hands and then worked into the bottom 2-3 inches of my hair. I shampoo first, then put this in the bottom of my hair, and then work conditioner into the rest of my hair. I leave all that on for the rest of my shower, rinsing just before I'm done. The water and the conditioner help rinse out the avocado butter, and because I've only put the butter in the ends my hair is not weighed down. One tube lasts a really long time, too. As a matter of fact, I'm noticing that the current product's ingredients are not the same as the last tube I purchased. I'm hoping this isn't a degradation in the overall product... It really is also great as a finishing touch once you've styled your hair--but again, I'd only put it in the ends to avoid getting too weighed down.