I use this cream after shampooing and conditioning. My hair tends to frizz without product, and I have tried many, this one does not leave a heavy coating and appears to add some shine.

I usually use Bed Head's "Curls Rock" product line. The problem is, it's a heavy product to use in the summer humidity. I was looking for a product that I wouldn't have to use a blow dryer for the summer. After reading the reviews of this product, I decided to give it a whirl. After applying the cream, and allowing my natural wavy, medium length hair to air dry, I had gorgeous waves (and didn't have to whip out the hair dryer). The product worked great, smells great, the only down side is that it's a bit pricey.

Too sticky, did not soften my hair

I just got this and it almost close to perfect. I am of mixed parentage (black/ white) and have learned the hard way that "curly" means a lot of different things to different people. this product woks best on damp hair, and keeps my curls almost as lucious as they are fresh out of the shower. Minimal frizz and no shrinkage. Its the best yet, and Ive tried a lot!

I have been using this product for about two years, and I won't wash my hair w/o it. I put it on after I've toweled dried my hair, in addition to my regular conditioner.

Love this stuff..The very first product to not make my waves crunchy and yet still hold the wave without frizz

This product did nothing for my wavy hair. Other curl products turn my waves into curls, but this just left my hair dry and frizzy, no shine or curl. Very disappointed after the good reviews I read...

First I tried the Frederik Fekkai Glossing Creme to straighten my hair which I LOVED. Then a friend told me to try the Luscious Curls since she and I both have this awful wavy/curly hair that, if left alone is just a frizzy mess. I used the Luscious Curls then used a diffuser to dry the rest of my hair and it looked really nice. My curls were brought out nicely and my hair wasn't too frizzy. My husband said he's never seen my hair that curly and pretty. Then I used it another time without blow drying my hair. Though my curls came out nicely, my hair was pretty frizzy. Finally, I used it after a shower and before bed. I didn't blow dry my hair so I slept on it. My curls stayed put, surprisingly, but my hair was a little frizzy. Overall, this would be a great product (very light and does not weigh my hair down) if it had better frizz control. I would recommend using it with a frizz control product.

I love this product, one of the best curl products I have used.

I have always been skeptical about anything that implies it's for curly hair until now. This is the best. My naturally wavy hair is transformed into pretty, subtle curls. I love this stuff.