Gentle Anti-Fade System for Long-Lasting Color Brilliance Keep your color truer longer-naturally. With just one wash instantly reveal your vibrant shine with this rich-lathering shampoo. Our exclusive Active Naturals® anti-fade system features color-fortifying lupine botanical, scientifically shown to seal the cuticle, helping to lock in color for long-lasting, healthy brilliance.
Scientifically shown to protect your hair to help extend the life of your color*.
Perfectly balanced cleanser to carefully lift away impurities and brilliantly enhance your color clarity.
Developed by out expert team of scientists and a stylist, our Active Naturals® formula harnesses the power of nature and science for beautiful, long-lasting color brilliance-Guaranteed.
Comments about Aveeno Active Naturals Living Color Color Preserving Shampoo for Medium-Thick Hair, 10.5 fl oz:
I have red hair that is colored and this is the first shampoo that I have found that does not take most of my color out with each wash. I have been told that colored reddish blonde hair is one of the ones that color will not stay in long when washing but this shampoo has sure helped keep the color in.
Comments about Aveeno Active Naturals Living Color Color Preserving Shampoo for Medium-Thick Hair, 10.5 fl oz:
It seems to really work for my hair...... its shiny, and does seem to be thicker!!!!! Some people say it leaves you hair greasy........ but my hair dresser told me, no matter what type of shampoo or conditioner you use....... you need to use a weekly clarifying shampoo to remove build up and residue....... lots of brand make color treated as well.......
Apply to wet hair and lather with a gentle massaging motion. Rinse thoroughly and repeat if necessary. Follow with Aveeno® Living Color Conditioner for Medium-Thick Hair.
Description:
Non Stripping Formulation Helps Preserve Color Conditions with pro vitamin
B5, vitamin E, hydrolyzed wheat proteins, jojoba oil, rosehip seed oil, and glycerin 78% Organic 100% Vegan Tea Tree Mint ...
Description:
Rich, high gloss color in 10 minutes. High gloss hair
color, 100% gray coverage and a formula that protects hair better while you color* you'll get it all with Perfect ...
Description:
Helps keep your color fresh and vibrant and helps provide
UV protection Salon luxury comes home. The Fekkai Technician Color Care Starter Kit includes: Technician Color Care Shampoo (4 fl ...