I use this in the Boogie mat. Must be potent, because cats can always tell when it's added to the mat.

Our kitty mom bought this catnip for us, and whoa! We love it! It is very high quality and delicious! We look forward to refills!!

I have two elderly declawed rescues. The last joint of each paw was removed as "de-clawing". This cruel act makes the cat unable to catch/hold anything; they never stop trying but it always ends in frustration. This truly incredible catnip has changed our lives. Before Zoom, they didn't care much for catnip, no matter how I presented it. I try constantly to find new ways to give them a few minutes of play every day. I always buy catnip toys that are refillable; they're hard to find. I got one from the fine folks who make Zoom, which included a tube of Zoom catnip to fill the toy. They went after that toy like it was wonderful! So, I bought Zoom catnip, noticing that the reviews were outstanding. First, the package is genius--it's folded heavy paper, enclosing a flat bag of catnip powder. Unfolding the four flaps creates those 'open pages' that they can't resist trying to flatten. This wonderful game isn't frustrated by mutilated paws. I have a few old refillable catnip toys. Zoom must be at least 3x the strength of other brands, and turned these familiar toys from 'ho-hum' to 'wow'! I'm on a limited income, so I store catnip items to protect potency. I use a tinfoil wrap sandwiched between two storage-size plastic bags, folding the Boogie Mat with a bag of Zoom inside. The catnip toys are in a glass jar with a metal lid, also using a few bags of Zoom inside so that they really smell great. We did a routine vet visit using a piece of nonskid to hold the Boogie Mat in place as carrier mat. It helped to distract them from the worries of transport, and they slept all the way home! Now, we use Zoom daily for afternoon playtime, culminating in the girls falling asleep on the packaging, toys, and/or the Boogie Mat. I'm just amazed at the difference between Zoom and ordinary catnip: I hope everyone gives their pet a chance to try it.

I was disappointed with this product. The Catnip was so fine it just blew away if the cats were breathing near it ! Will not buy this again.

I thought my girls didn't care about catnip. The reviews on Zoom were so good, I tried it--and wow! While I was getting a funnel to fill up the toys, they got the cardboard that held the bag. They sniffed, batted, rolled, rubbed cheeks on it . . and that was the box! For the first time they grabbed their catnip filled toys and went wild. These are 15-year-old indoor girls, so after 20 minutes of amusement-park-level joy, they curled up and slept (on the box AND the toys). I bought extra Zoom and put it in a glass bottle, so as not to lose any power via permeable plastic. Worth twice the price.

i sprinkle it on their toys and the scratching post. i also have a cat toy that has an velcro opening, so i can stuff a little cat nip into it. all three cats (different ages) love the stuff.

My tabby gives this two enthusiastic paws up! She is the pickiest cat ever and turns her nose up at most cat nips, but not this one! She absolutely loves it. Try it - your cat will be delighted!

My cat kept smelling the shipping box when I purchased 2 containers of the catnip. I partly fill an old nylon stocking with the catnip and he plays with it for almost an hour! He loves it!

This is the best catnip ever! Gave my older cat a fat cat toy which had this inside and it was the first time I ever saw him get really really silly! I have tried at least 4 other brands of catnip and this one is by far the best! Wish it came in a large tub size tho as I have 3 cats. All 3 love it and when given a choice between this and other brand, they go right to this one! I read that a cat has 2b 7-8 months old b4 catnip affects them. Thought I would mention that in case you have a kitten!

I have two Maine Coon cats...both with very distinct personalities, and both over 15 lbs. While they are indoor/outdoor cats, they just are not active. When I opened the [...] box, they BOTH came running from other rooms...and I hadn't even opened the catnip yet! Lots of talking from both as I prepared the mats, and ZOOM! they were on them! We refresh them every 3-4 days, and keep the mats on their favorite places, so they decide when they want it. One wants to run & be goofy, the other wants to groom...AND we have less conflict between them both!