The World's #1 Men's Hair Color Gray Target TechnologyÂ® 5 Easy Minutes Dark Brown Brush-In Color Gel Penetrates Coarse Hair Contains Multiple Applications Easy Brush In Specially designed brush makes application simple.Â Gray is gone in 5 minutes. Formulated for Facial Hair Penetrates coarse, resistant facial hair.Â No-drip thick gel conditions and softens as it colors. Keeps Your Facial Hair Looking Its Best Perfectly matches your natural hair color and Just For MenÂ® Shampoo-In hair color shades too. Picking Your Shade is Easy The amount of gray you have guides which shade is best for you. If Your Natural Hair Color is: Dark Brown with a lot of Gray, this Shade is Right for You If You Have Little to Moderate Gray, A Lighter Shade May Give a Better Result Includes: Applicator Brush Color Base & Developer Formula 1-800-431-2610 Made in USA of US and imported parts.